What is your brand/company name?
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Do you have a tagline?
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How big is your team?
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Just Me
2-5
6-10
11-20
21-30
30+
Please give us your login info for each of the above platforms:
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We need these to log in and get a look at your insights and analytics.
Age:
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Choose all that apply.
Children
Preteens
Teenagers
Young Adults 18-25
25-35
35-45
45-55
55-65
Seniors 65+
Describe your ideal client
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Who are you speaking to? Career, hobbies, interests, personality, marital status, children, income, where they live, biggest worries, guilty pleasures, etc. The more descriptive you can be the better we can understand your target market.
What is your goal for the account?
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Create a Communtiy
Promote Service/Programs
Sell Products
Other
If you chose "other" please describe:
Define Account Category:
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What type of account do you want to have, what are you offering to your followers?
Informative: teaching authority, they follow for what they can learn
Lifestyle: tastemaker, they follow because they look up to the “the life experience”
Specialty: the best at their niche, they follow for the best/different products
Aesthetic: styling stunning photos, they follow for the attention to detail and effort put into the visuals
Describe the feeling of your brand and the account:
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Share a few words on what you'd like viewers to feel when looking at your account page.
Visual Style:
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Choose the best 5 photography descriptions to define the visual style of the images/videos you want to share.
Light
Dark
Airy
Moody
Bright
Colorful
Muted
Soft
Calm
Bold
Abstract
Linear
Natural
Industrial
Candid
Posed
Clean
Detailed
Lifestyle
Action
Editorial
Aerial
Animated
Minimal
Graphic
Vintage
Post Categories:
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Share with us the categories that your current post will fall into, and any ideas for post categories you would like to begin posting. Take a look at your current account if you have one, and think about what you really want to share moving forward. What are you comfortable sharing, what are you selling, who are you trying to attract? Choose categories that will help reach the goals of the account.
What are the posts/captions offering?
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Selling Often
Building a Relationship
Split 50/50
How often would you like to post weekly?
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1 post per week
2 posts per week
3 posts per week
4 posts per week
5 posts per week
6 posts per week
7 posts per week
More than 1 post per day
Do you have a plan for content creation?
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Who will be taking/creating your photos and videos, is it an internal or hired team? Will you need our help? We will need a consistent flow of content coming in to keep a consistent flow of it going out to your social media streams. If you need help we can discuss this as an add-on for your package.
What are your goals for your social media accounts?
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(i.e. build a community, attract customers/clients, make sales, build brand awareness, etc.)
What does success mean to you in terms of social media accounts?
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(i.e. growing a following, expanding our reach, attracting the right audience, etc.)
Any other thoughts on the look or feel of your branding and social media?